What happens when your business is generating revenue—but you cannot figure out where the money is going? Or when you are working 80 hours a week and still feel like everything depends on you?
In this episode of Connections That Matter, Andrew Johnson sits down with Austin Odle, founder of Odle Consulting, to discuss how business owners can identify the real problems hiding beneath the symptoms.
Austin explains why many supposed marketing problems are actually sales-process problems, why every business owner needs to understand their numbers, and how the right systems can help owners regain control of their businesses and their lives.
They also explore Austin’s approach to networking, his commitment to the Severance business community, and why adding value without expecting an immediate return can make networking a powerful force multiplier.
Episode Highlights
🔹 Why repeatedly trying the same solution may mean you are solving the wrong problem.
🔹 How a company spending $15,000 per month on leads discovered it actually had a sales-process problem.
🔹 Why business owners must understand where their money is coming from and where it is going.
🔹 How Austin helps owners and their teams make meaningful behavioral and operational changes.
🔹 Why Austin’s goal is to help clients reach the point where they no longer need him.
🔹 How curiosity, thoughtful questions, and authentic relationships shape Austin’s networking strategy.
🔹 Why stepping into leadership can deepen your involvement and visibility within a community.
🔹 How networking creates opportunities far beyond finding your next client.
Why You Should Listen
🔹 You are working more hours but are not seeing that effort reflected in your income.
🔹 Your business keeps experiencing the same problems despite repeated attempts to fix them.
🔹 You want to separate the symptoms in your business from their underlying causes.
🔹 You are looking for practical ways to improve your sales process, leadership, or operations.
🔹 You want to make networking a more intentional part of your business-development strategy.
🔹 You believe your business should support your life—not consume it.
Free Business Resources
Austin offers a collection of free tools for business owners, including an eight-question Business Analysis Tool designed to identify where a business may be experiencing stress and what could be causing it.
Explore the tools: odleconsulting.com/free-tools
How to Contact Austin
Website: odleconsulting.com
Email: austin@odleconsulting.com
Phone: (970) 502-1318
LinkedIn: Connect with Austin Odle